Competing Against Big Companies on Linkedin with Michelle J. Raymond There's no doubt that visibility across different social media platforms is one of the keys to business success today. It's vital to consistently reach out to your ideal clients in a way that will...

The Mindset, Strategy and Tactics of a Great Google Ads Account with Mike Rhodes What if somebody told you that there’s a way to show your offers only to people who are already interested in what you do? Back then, doing this sounds too good to be true, right?...

How to Generate Original Marketing Content with Suzette Bailey  With the pandemic, businesses have no choice but to go online. However, standing out among thousands and thousands of content is like finding a needle in a haystack.  It’s tough to think of new ideas from...

The Fortune Is in the Email Follow-Up with Sally Sparks-Cousins Do you use email follow-ups to maintain front of mind with your customers? Around 48% of marketers don’t. 12% try to make contact up to three more times. Most people give up after that third email. But...

Get Out of Your Own Way: Beat Your Mental Monkeys with Neuro-Linguistic Programming  Ever stopped yourself from doing something because you thought you couldn’t do it? Or maybe you thought that you wouldn’t be good at it? We all have mental monkeys that keep us from...

Building with the End in Mind: Selling a Business with John Warrillow If you're an entrepreneur who doesn't want to work forever, then you need to keep the possibility of selling your business  in mind. It wouldn't hurt to already think of an exit strategy even if...

Understanding Sales, Influencing and Negotiation Ploys with Derek Arden To be good in business, you have to be a good negotiator. While this may sound easy in theory, it can be challenging to put into practice. You need to have a good listening ear and a keen and...

How to Tell a Story:  4 Stories to Engage Your Ideal Customers with Marie Zimenoff As you try to create a niche for yourself in your industry, it’s inevitable to find yourself up against multiple competitors. To stand out from the rest, you need to share your story to...

The Common Misunderstandings Leaders Have About Appreciation with Dr Paul White When you’re at the top, it’s easy to forget that employees are people with different personalities. A leader can get so caught up with work that they fail to understand the difference...